Our Expertise
At METPRO, we specialize in crafting tailored branding solutions for C-suite executives, catering to diverse professions such as lawyers, chartered accountants, architects, academics, doctors, and subject matter experts. We guide individuals and professional service organizations through brand-building endeavors with precision and agility.
How We Work
Discovery Session
Our process begins with a Discovery Session, where we explore your current professional standing and the vision you have for your personal brand. This phase helps us understand your goals and craft a roadmap to get you there effectively.
Customised Strategy
Using insights from the Discovery Session, we develop a tailored omnichannel strategy designed to enhance your professional presence. This strategy ensures alignment with your goals while opening up new avenues for growth and visibility.
Implementation
Our experts take charge of executing the strategy through content creation, website development, and social media management. We focus on building a cohesive digital presence that reflects your brand and resonates with your audience.
Multimedia Integration
We leverage various multimedia platforms, including YouTube, Instagram, LinkedIn, and Medium, to ensure your brand has a strong, multi-channel presence. Each platform is strategically utilized to maximize your reach and impact.
Physical Presence
For industries that value physical visibility, such as law, banking, and medicine, we help you identify key events and opportunities. Participation in industry-specific events and forums helps solidify your reputation and credibility.
Awards & Recognition
We assist you in identifying and securing awards and recognitions that align with your expertise. These accolades not only enhance your credibility but also strengthen your personal brand’s standing in your industry.
Continuous Optimization
We continuously review and refine your brand strategy to keep it aligned with evolving trends. Regular updates ensure your brand remains dynamic, relevant, and impactful across all platforms and audiences.
Client Collaboration
Throughout the journey, we prioritize communication and collaboration. Your feedback shapes the strategy, and we ensure you are informed and involved at every step, fostering a partnership built on trust and transparency.
About The Founder
KHUSHBOO LUTHRA
As the founder of METPRO, Khushboo Luthra brings nearly 15 years of expertise in professional services marketing management and practice development within leading law firms and industry chambers. Armed with an MBA in Marketing and an LL.B. from the University of Delhi, coupled with mid-career executive education as part of the Chief Marketing Officer Programme from the prestigious Indian Institute of Management – Lucknow, Khushboo possesses a unique blend of strategic insight, hands-on experience, and up-to-date industry trends.
Khushboo’s strategic approach to marketing encompasses niche marketing, personal branding, strategic communications, and seamless digital integration, all aimed at driving growth and enhancing visibility for her clients.
The Human Touch in a Digital Age: Social Media Strategies for Executives, Lawyers, Chartered Accountants & Doctors
Read More »
