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Structured Personal Branding
Thought Leadership
Timeless Visibility

WHO WE WORK WITH

Individuals and Institutions

For those intentional about how — and to whom — credibility is communicated, not amplified for virality.

For Individuals

Building clarity, opportunity, and trust

Who this is for
  • Specialist lawyers, doctors, company secretaries, chartered accountants
  • CXOs and senior executives
  • Founders and leaders building a public presence
  • Professionals seeking opportunity and talent
What we support
  • Professional website and digital presence
  • Clear positioning and messaging
  • Core brand and content assets for social media
  • Structured public presence aligned to what you want to be known for
  • One-time content and positioning setup

For Institutions

Turning work, research, and impact into stakeholder-ready communication

(Industry bodies, think tanks, policy and impact institutions)

Who this is for
  • Industry bodies and chambers
  • Think tanks and research institutions
  • Policy-led and advocacy organisations
  • Impact- and mission-driven institutions
What we support
  • Institutional positioning and narrative clarity
  • Report-to-thought leadership frameworks
  • Report-to-storytelling systems
  • Stakeholder- and media-ready communication structures

Our Services

THOUGHT LEADERSHIP STRATEGY

Authority is built. It isn’t posted.

Most professionals don’t lack expertise. They lack the discipline to express it consistently.
We build thought leadership as reputation architecture—so your voice becomes credible, regular, recognisable, and associated with a few themes you truly own.

If you want to be recognised for a clear point of view, we should talk.
MARKETING ASSET DEVELOPMENT

Serious work needs serious materials.

METPRO builds a cohesive marketing asset stack for high-trust professionals and institutions—clean, consistent, and designed to reinforce credibility and expertise across every touchpoint.

Tell us who you need to influence, and what you need them to believe. We’ll build the asset stack around that audience.
BOOK PROMOTION

A book is not a launch. It’s a platform.

Most books get a short burst of attention and then disappear. We build a promotion engine that sustains visibility and keeps the book creating opportunities well beyond launch month—so it becomes a long-term reputation amplifier.

If you’ve written something important, don’t let it fade quietly.
VIDEO & CONTENT PRODUCTION

Your strongest content is often already recorded.

Most leaders already have powerful material—panel recordings, webinars, podcasts, internal talks, Zoom sessions. The problem is it isn’t packaged for clarity and distribution.
You bring the recordings (or we shoot them). We convert them into premium video and written outputs for LinkedIn, Instagram, and YouTube—released with intent.

If you have recordings sitting idle, you already have content. We’ll convert it into output.

“Communication should create continuity, not dependence.”

— Khushboo Luthra

In the Media

Rise of Practice Management Execs Shows Law Firms Growing More Professional, Client-Centric
IPO: Listing Leviathan
Law’s unsung heroes?
The Young Ones

Who we are

Founded by Khushboo Luthra, METPRO works with established professionals and institutions to bring clarity to complex work that is often nuanced and difficult to articulate to the audiences that matter.

Khushboo works closely with senior professionals and industry chambers across law, healthcare, policy, and industry, helping translate research, advisory insight, and institutional thinking into narratives that are accurate, accessible, and credible.

Her approach is rooted in the belief that communication should simplify the way forward and enable continuity in relationships with stakeholders. METPRO focuses on building structured frameworks, clear narratives, and repeatable processes that teams can own and carry forward.

Confidentiality is deliberate.

We do not publish client names or testimonials.
References and case studies are shared selectively during conversations.