Our Team
Expertise in Professional Services Marketing Management
Khushboo Luthra
Founder, METPRO
As the founder of METPRO, Khushboo Luthra brings nearly 15 years of expertise in professional services marketing management and practice development within leading law firms and industry chambers. Armed with an MBA in Marketing and an LL.B. from the University of Delhi, coupled with mid-career executive education as part of the Chief Marketing Officer Programme from the prestigious Indian Institute of Management – Lucknow, Khushboo possesses a unique blend of strategic insight, hands-on experience, and up-to-date industry trends.
Khushboo’s strategic approach to marketing encompasses niche marketing, personal branding, strategic communications, and seamless digital integration, all aimed at driving growth and enhancing visibility for her clients. She excels in implementing robust SEO and content marketing strategies, consistently delivering increased market presence and revenue generation.
Khushboo’s leadership in marketing automation, CRM implementation, and relationship management has cultivated collaborative environments, resulting in cross-functional success and elevated client engagement. Her comprehensive understanding of management information systems and digital tools ensures streamlined operations and facilitates informed decision-making processes.
With a proven track record of success in practice development, Khushboo has played a pivotal role in establishing and expanding market presence, nurturing key relationships, and fostering robust referral networks. Her expertise in aligning marketing strategies with overarching business objectives and leveraging cutting-edge technology for optimization positions her as a valuable asset to professional services organizations seeking sustainable growth and a competitive edge in the dynamic marketplace.
Mozammil Ahmad
Principal
Mozammil Ahmad is a versatile professional with a strong background in business development, strategy consultancy, and legal affairs, particularly within the legal domain. With over three years of experience in a leading law firm in India, he has closely collaborated with top-level executives like Managing Partners, CEOs, and CSOs. Known for his attention to detail and strategic approach, Mozammil has spearheaded various initiatives aimed at enhancing brand visibility, identifying growth opportunities, and forging strategic partnerships. His ability to craft clear strategies and execute them effectively has consistently aligned with organizational goals, earning him recognition as a dynamic leader in the legal field.
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Mozammil excels in developing comprehensive marketing materials, leading strategic discussions, and creating compelling narratives for prestigious platforms. He's also skilled in utilizing social media to boost engagement and expand followership. Moreover, his legal expertise shines through his proficiency in conducting research, drafting opinions, and offering advisory services on a wide range of legal matters, including cross-border transactions and regulatory compliance.
Beyond his professional endeavours, Mozammil has been actively involved in HR initiatives, contributing to intern selection processes and fostering relationships with educational institutions. His academic journey is equally impressive, starting with a Bachelor's degree in Humanities with a focus on Journalism, which provided him with strong communication and critical thinking skills. He furthered his education with a legal degree from the renowned Campus Law Centre, University of Delhi, blending analytical prowess with effective communication to tackle complex legal challenges and provide impactful solutions. With a passion for innovation and a commitment to excellence, Mozammil Ahmad continues to leave his mark on the legal industry.
Divanshu
Social Media Manager
As the social media manager for METPRO Advisors, Divanshu offers a dynamic combination of real-world experience and academic talent. His professional journey began as a Practice Development Trainee at a mid-size law firm and then as a Database Administrator at the National Highway Authority of India, where he honed his skills in legal processes and project management. This experience prepared him for his current position as a key contributor to the research and planning at METPRO.
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Divanshu is skilled in areas beyond standard roles; he has a knack for thorough research. He has succeeded as a freelancer by utilizing these qualities to create strong personal brands for customers and provide excellent solutions supported by research.
Divanshu continues to exhibit his analytical thinking and commitment to quality in his current role. In the highly competitive professional services market, his diverse skill set, combined with his enthusiasm for innovation and client success, make him an invaluable asset. His broad knowledge and versatile interests, ranging from cricket and politics to the share market, help him develop well-rounded plans for METPRO’s illustrious clients.